This year, the Board continued its work to strengthen Deaf Connect’s position as a truly national organisation. In late 2023, a refreshed Board was appointed with representation from across the nation , bringing together lived experience, professional expertise and community insight. This year we’ve built on this structure to ensure clear, consistent oversight across all areas of the organisation.
A key focus for the Board this year has been preparing for the next strategic plan Working closely with the Senior Leadership Team and Executive Leadership Team, we reviewed the outcomes of the 2020–2025 plan, analysed our progress and shaped the direction that will guide Deaf Connect to 2030. The new plan builds on a strong foundation with the community as our core focus while ensuring our future work remains ambitious, sustainable and firmly aligned with our mission. More about that later in this report.
As a Board, we aim to ensure our own governance processes are strong and robust and ready for the future. This period saw us introduce the new Board Charter, renew our committee work developing our clinical governance oversight and refining the other committees and will have developed and revised the Constitution of Deaf Connect which we will take to the members for approval moving us into a more contemporary approach of governing for an organisation of our size.
I extend my sincere thanks to my fellow Directors and committee chairs for their time, commitment and guidance, as well as Deaf Connect’s executive team, and senior management. Behind the scenes, the work of our Company Secretary, and the organisation’s Executive Assistants ensures the Board can operate effectively and stay focused on our priorities.
We remain committed to sound financial management. While financial sustainability has not been a formal pillar of our strategic plan for some years, we are proud of our strong operating position. Our focus continues to be on reinvesting surplus funds into community benefit through no-charge services, initiatives that strengthen inclusion from gap anaylsis, and grants that empower Deaf Australians. This approach balances accountability with our purpose to serve.
I also want to acknowledge and thank everyone who has contributed to Deaf Connect’s success. To our staff, both those working with us today and those who have been part of the organisation since the beginning of the 2020–2025 Strategic Plan, thank you for your dedication and professionalism. To the Directors who has served on the Board during this period, your leadership and guidance have been essential to our progress. Together, we have seen Deaf Connect grow from a state-based organisation into a unified national entity. As this plan concludes, we look forward to building on that legacy and setting a clear course toward 2030.
Thank you.
Welcome to our annual review to close out the Financial Year 2024/25.
The core elements of our outgoing strategic plan were developed during the landmark merger Deaf Services and the Deaf Society.
Since the establishment of Deaf Connect, the key to our ongoing success has been the shared vision of our foundation organisations. As we’ve come together, it has been in pursuit of a Deaf community, empowered connected and achieving.
Deaf Connect has continued to live our mission – standing with the Deaf community, building capacity and influencing social change. We have welcomed new acquisitions, introduced new services, and expanded existing ones. We have launched new offices, supported other Deaf organisations and community members and launched national and international MOUs to build our network of partners. Deaf Connect has grown into the largest Deaf-led organisation in the country, with a national workforce of committed staff supporting Deaf, deafblind, and hard of hearing Australians across every stage of life.
The 2020–2025 plan was a framework that uniquely suited our vision in 2020, and it has continued to guide us through five years of change. As the first plan for Deaf Connect as a new organisation it has been both flexible and enduring.
As the plan now comes to a close, we are proud to reflect in this year’s report not only on the achievements of 2024/25, but on how far we have come across each of the four pillars over the life of the plan. This Annual Review highlights that journey – the progress made and the foundations laid for the exciting new strategy that will carry Deaf Connect towards 2030.
The first of the core pillars of our Strategic Plan is Community – ‘Working with individuals and the community to understand and meet their needs’
The next pillar of our Strategic Plan is Leadership – ‘Developing Deaf Connect’s influence and position to enhance the capacity of the Deaf community’
The following pillar represents Innovation and Growth – which aims to ‘Drive improvements and new opportunities aligned with our Mission and enhancing our sustainability’ in 2024/2
Our people are critical in delivering consistent and high-quality services to the community. This is evidenced in our work towards the Culture and Capacity Pillar, and our focus on enabling organisational capability, capacity and readiness in 2024/2
In 2025, Deaf Connect began a new funding cycle for the Hear for Kids in School program – improving educational opportunities and enhancing learning outcomes for students who are Deaf or hard of hearing in Prep, Year One, and Year Two.
Over the past financial year, one of the major projects achieved was the delivery of Deaf Awareness Training (DAT) across all South Australia’s Local Health Networks.
June 2024 marked the beginning of a new chapter for Deaf Connect’s major fundraiser – the Deaf Lottery. After nearly a year of planning and collaboration, the new Deaf Lottery brand was officially launched across digital, print and social channels.
In September 2024, we launched Auslan90, a pioneering news program delivering the day’s headlines entirely in Auslan. Created in partnership with SBS, Auslan90 fills a long-standing gap in accessible news for our Deaf community.
In May 2025, Deaf Connect launched Signs of Success – a video series and employer handbook designed to support businesses in fostering career progression for Deaf employees across Australia.
Over February and March 2025, our Deaf Space project team set out to understand how Deaf Space is experienced, valued, and imagined across the Australian Deaf community.
In August 2024, we proudly supported the largest Deaf Festival Sydney to date, welcoming record numbers of attendees to Cathy Freeman Park.
September 2024 marked the beginning of National Week of Deaf People, and we were thrilled to partner with Brisbane-based advertising company goa to deliver over 80 billboards across the nation.
Another major milestone in 2024 was the opening of our new Brisbane office at MOBO, bringing together our Moorooka and Alderley teams under one roof.
Our sincere thanks to those who have left a gift to Deaf Connect in their will or provided a donation of any amount.
Support for Deaf Connect doesn’t come via the Deaf Lottery alone. We are always thankful for those across Australia that, through their support, donations, and beqests allow us to stand beside the Deaf community.
Cunningham Family Trust
Donald John McLeod Branford
Gwendolyn Una Thomas
Joan Armstrong
Queensland Gives
Rita Cecilia Henry
Ronald Fredrick Hulme
Rosemary Symons
Russell McKimmin
Sandra Waterman
Sidney Cliffe
The Nora Jameson Fund
Tieze Putsma
William Francis Davis
Datt Family Foundation
Mr John Randolph Dobson
Mrs YM Barton
Nicholson family
Stan Perron Charitable Foundation
Timothy Wells
Deaf Australia
Gallaudet University
Melbourne Polytechnic
Deaf Sports Australia
Department of Health, Disability and Ageing
Department of Social
Services
Central Adelaide Local Health Network
Women’s and Children’s
Health Network
New South Wales Government’s Department of
Communities & Justice
Queensland Government
Queensland Government, Department of Education and Training
Northern Territory Government of Australia
Western Australian Department of
Biodiversity, Conservation and Attractions
Ryval Media
Multicultural NSW
Australia Post
The National Disability Insurance Agency (NDIA)
The Victorian College for the Deaf
Healthy Hearing
National Accreditation Authority for Translators and Interpreters (NAATI)
Australian Sign Language Interpreters and Translators Association (ASLITA)
Emma and Hayley Watkins
F45 Training
Yeerongpilly ECDP
Taigum ECDP
Convo Australia
Concentrix (NRS)
Hearing Australia
Next Sense
PAH!
Word of Mouth Technology
Bradley Reporting
Emma Memma
Emma Memma
Escala Partners
With gratitude to Parramatta City Council
We would also like to thank all of the Lottery supporters who stood behind the Deaf community this year, particularly our valued VIP supporters.
We appreciate everyone who has contributed to our fundraising efforts through the Deaf Lottery, and wish you the best of luck in our future draws.
Deaf Connect celebrates Auslan and recognise all Deaf leaders in Australia who have advocated for Deaf, deafblind, and hard of hearing communities. We are proud of everyone’s contribution, whether big or small, in preserving our language, community and culture.
Deaf Connect acknowledges the Aboriginal and Torres Strait Islander peoples as the Traditional Owners and Custodians of this
Our Community Pillar is synonymous with the services we deliver, across all our cohorts and regions.
During the past financial year Deaf Connect has transformed one of the oldest services we deliver, Information services’ and established a new process of community engagement through a revamped and established new Community and Capacity team.
The new structure aims to ensure every Deaf Australian has access to a go-to Community Engagement Coordinator local to their state and our clients have clear paths to receive information, navigate supports and engage with the community and our organisation.
This has been just one example of the way Deaf Connect is structuring and adapting all our services to ensure the community’s needs are met.
Our commitment to community can also be seen in the establishment of our new Brisbane office, known as MOBO. Following extensive community consultation, Deaf Connect is happy to have our own Deaf Space where we can bring community and staff together. This concept was put into practice when staff and board members, community members, government and key stakeholders came together in the MOBO office for our official launch in May.
Community has been at the heart of the 2020-2025 strategic plan.
For the last five years Deaf Connect has focused on maintaining our engagement with the community, building new ways to gather insights and feedback.
From numerous national roadshows, visiting regional and metro sites across the country to the establishment of our Community Reference Group – Deaf Connect’s strategic decision making is underpinned by our understanding of community need.
The establishment of our Net Promoter Score (NPS) and the tracking of participant sentiment regarding our services was an early commitment to this pillar and has supported a better understanding of how Deaf Australians are engaging with our organisation.
Supporting the community is also a core element of Deaf Connect’s financial planning and budgeting. Throughout the life of the strategic plan Deaf Connect has worked to ensure a financial base which allows for no-charge services, community grants and funding allocated to other Deaf organisations.
Deaf Connect kickstarted FY 2024/25 with our largest Sydney Deaf Festival to date. The festival keeps growing year on year, and we see more families pencilling in travel to Sydney for that weekend each year. Deaf Connect is proud to support the festival as part of the organising committee, and as the major sponsor – empowering the community to build the event their way.
As is now tradition we flowed straight into National Week of Deaf People in September 2024, the year headlined by our ‘Traffic Signs’ billboard and online campaign. Traffic Signs was a national campaign, supported in Queensland by goa’s Community Partnerships Program which encouraged all Australians to find out more about the Deaf community, culture and language.
Deaf Connect closed out the calendar year by receiving the Excellence in Service Quality award at the 2024 National Disability Awards. An award which celebrated the work of our whole team, who come together to create a complete experience for our clients.
Finally our Leadership was tested in early 2025 by Cyclone Alfred, which largest impacted the Gold Coast and Northern NSW areas, but required a coordinated effort from the most impactful organisations in the Deaf Ecosystem. Deaf Connect was proud to be at the spearhead of the information campaign which ensured the Deaf Community was informed and safe during a nearly unprecedented event for those impacted areas.
For a new organisation, with a new name; Deaf Connect has grown in recognition within the Deaf Community and beyond throughout our implementation of the 2020-2025 strategic plan.
The Leadership pillar has always been focused on building leadership capacity in the Deaf community as well as enhancing Deaf Connect’s leadership position and presence.
Deaf Connect has built a framework of partnerships and funding which uplift Deaf organisations and individuals, led the charge on critical advocacy issues and engaged with world leading experts on core issues related to the advancement of the Deaf community.
Deaf Connect continues to work with the Deaf community to understand gaps in service delivery – what do the community need, and where are our highest priorities. Through this process Deaf Connect identified the need to grow our Ageing Well program into Victoria. In March the program launched in metropolitan Victoria, and we are now delivering a range of in-home supports to Victorian based seniors.
Deaf Connect has also continued to utilise our Community Grants program, furnished by the Deaf Lottery, to support innovative projects designed and led by community members. These grants create opportunities for individuals and groups to strengthen connections, celebrate culture, and deliver initiatives that make a real difference. In 2024/25 this has included:
‘New opportunities’ has been the hallmark of the 2020-2025 Strategic Plan – seen in the growth the organisation has experienced across new services, jurisdictions and cohorts. Since 2020 Deaf Connect has aimed to examine and embrace the opportunities presented to us in a way that is aligned with our mission, and accounts for growth in a sustainable way.
Our work in addressing critical gaps in Deaf Community Support has always begun with an innovation mindset, working closely with State and Federal Governments in particular to address historic inequalities in an innovative way.
This has included the release of landmark research, such “Our Culture, Our Value: The Social and Economic Benefits of Auslan”, new approaches to service delivery and the establishment of new roles within the team dedicated to delivering projects to empower the community.
The ongoing rollout and evolution of Deaf Connect’s property strategy has been a strong focus for the organisation in 2024/25. Headlined by the consolidation of two Brisbane offices to South Brisbane, the strategy also supports the ongoing evaluation of our office holdings nationally to ensure the best standards for our community and staff.
A major improvement in 2024/25 was the introduction of DC Pearl, our new payroll and HR system. Pearl gives staff a single, easy-to-use platform for pay, leave and HR processes, replacing outdated systems with one streamlined experience. This change has already reduced administration, improved accuracy, and provided staff with more visibility and control over their employment information.
Deaf Connect also completed our latest Have Your Say Survey, which invited staff to share feedback on their experiences at work. The results showed strong alignment with our values and high levels of staff engagement, while also identifying areas for improvement. Addressing these areas has been key focus as we enter the next strategic plan, ensuring staff continue to shape the future of Deaf Connect.
Five years of rapid growth for Deaf Connect, and drastic changes in working landscape internationally following COVID-19 has necessitated a focus on Culture and Capability within our organisation since 2020.
The establishment of our values ‘Lighthouse’, with the pillars of Heart, Courage and Discovery has guided our internal culture – and the very development of those expectations started with an Auslan-first approach.
The evolution of our internal culture during the life of the plan has been supported by ‘The Gift of being Deaf Connect’ – our organisation’s bilingual and bicultural agreement and continued through to staff surveys, operational process and system enhancements.
The Deaf Connect staff cohort has grown by hundreds of members across the country since 2020. Through a focus on internal communications and transparency in information sharing, we have managed to maintain the principles shared by our much smaller founding organisations.
Our growth has required a revolution of our internal systems – overall ensuring a better work experience for our team, and better quality of service outcomes for our community. Our focus on learning and development, and funding and empowering staff to explore new projects and opportunities has led to a range of innovative service offerings across the team.
In 2025, Deaf Connect began a new funding cycle for the Hear for Kids in School program – improving educational opportunities and enhancing learning outcomes for students who are Deaf or hard of hearing in Prep, Year One, and Year Two.
Supported by the Queensland Government Department of Education’s Specialist Disability Support in Schools (SDSS) Program, our team of Speech Language Pathologists and Occupational Therapists work with each student’s school support team to deliver services across greater Brisbane and Townsville.
In Terms 1 and 2 of 2025, more than 90 students across 26 schools were supported through 67 days of speech therapy and 29 days of occupational therapy.
Therapists work in-class – supporting students one-on-one, guiding school staff with strategies, and ensuring the correct use of assistive technology. Goal setting, assessments, and progress tracking are embedded within the program, with reports shared with families and schools to guide next steps.
Hear for Kids continues to deliver evidence-based, best-practice support for students, resulting in strengthened classroom participation and inclusion.
We look forward to the continued delivery of this program in 2026 and beyond.
Over the past financial year, one of the major projects achieved was the delivery of Deaf Awareness Training (DAT) across all South Australia’s Local Health Networks.
Our community often faces a substantial lack of Deaf awareness, especially in the healthcare system. This can lead to interpreters not being booked, family members being asked to interpret, and medical advice not being provided in a Deaf-friendly or Auslan-accessible way.
Announced in 2024, our team worked to design a Deaf Awareness Training module specifically for healthcare professionals, in collaboration with several Local Health Networks across South Australia. The training provides essential knowledge about communicating with Deaf people, booking interpreters, and respecting Deaf identity and culture. Through real-life scenarios, the training reinforces that Auslan is a fundamental human right, and needs to be ensured.
Since the training was first made available, the Central Adelaide Local Health Network alone has had 938 staff complete the program.
We look forward to collaborating with more hospitals and health services in future to increase Deaf awareness across the nation.
June 2024 marked the beginning of a new chapter for Deaf Connect’s major fundraiser – the Deaf Lottery. After nearly a year of planning and collaboration, the new Deaf Lottery brand was officially launched across digital, print and social channels.
Developed in partnership with a Brisbane-based advertising agency, we introduced a bold new logo and creative direction for the Deaf Lottery, supported by a national campaign across TV, radio, print, and digital platforms. The refreshed brand identity celebrates our Deaf community and raises awareness of the services and programs Deaf Connect proudly delivers.
The new brand debuted with Deaf Lottery Draw 223, which opened on Monday 16 June. Weeks later, we announced the winner – an 80-year-old woman who is hard of hearing herself. She travelled more than 1.5 hours to visit the Deaf Connect office, meeting over 60 staff in person for a morning tea that brought everyone together.
This rebrand represents a major milestone for our lottery and organisation. Proceeds continue to be reinvested in Deaf Connect’s services and Deaf-led projects that empower and unite the community.
In September 2024, we launched Auslan90, a pioneering news program delivering the day’s headlines entirely in Auslan. Created in partnership with SBS, Auslan90 fills a long-standing gap in accessible news for our Deaf community.
Until now, only critical updates – such as those during COVID-19 or natural disasters – were regularly available in Auslan. Partnering with one of Australia’s leading broadcasters has made daily news in Auslan a reality, helping to build a stronger, more informed, and connected society for everyone.
Following the success of the pilot, Auslan90 received funding through the Federal Government Department of Social Services’ Information, Linkages and Capacity Building (ILC) Program.
Our skilled Deaf team of translators, content creators, and presenters have brought each episode to life, and we’re incredibly grateful to SBS for demonstrating that Auslan can be seamlessly integrated into Australia’s fast-paced media cycle.
In May 2025, Deaf Connect launched Signs of Success – a video series and employer handbook designed to support businesses in fostering career progression for Deaf employees across Australia.
Developed in collaboration with the National Disability Insurance Agency, the Victorian College for the Deaf, the Western Australian Department of Biodiversity, Conservation and Attractions, F45 Training, and Deaf Connect, each episode features real employee experiences and practical guidance for inclusive workplaces.
The initiative was funded by the Australian Government Department of Social Services through the Information, Linkages and Capacity Building (ILC) program.
Launched at the Australian Disability Network’s Impact 2025 Conference in Sydney, and supported by research from Deakin University, this project combined evidence-based insights with practical strategies to ensure relevance across industries.
Signs of Success reflects Deaf Connect’s commitment to promoting workplace inclusion, increasing visibility of Deaf employees, and equipping businesses to create equitable and accessible career pathways.
It set a benchmark for inclusive employment practices and offered a practical model for organisations across Australia.
Over February and March 2025, our Deaf Space project team set out to understand how Deaf Space is experienced, valued, and imagined across the Australian Deaf community. Through a series of community consultations with over 250 participants, we captured powerful stories about what makes a space truly Deaf-led, culturally safe, and inclusive.
Eighteen focus groups were held across nine cities – Darwin, Perth, Melbourne, Sydney, Canberra, Hobart, Brisbane, Cairns, and Adelaide. Participants included Deaf, Deafblind, Deaf disabled, and Hard of Hearing people.
These findings guided the release of our Deaf Space Report and will continue to inform a national roadmap for future Deaf Spaces across Australia.
We are grateful to the community members who took the time and effort to convey their insights on what makes a Deaf Space, and how we can create more of these across our nation.
With their knowledge and experience, the Deaf Space project continues to guide us into a future where Deaf accessibility and representation are embedded across all areas of society.
In August 2024, we proudly supported the largest Deaf Festival Sydney to date, welcoming record numbers of attendees to Cathy Freeman Park. As Platinum Sponsor for the third consecutive year, we continued our close connection with the local Deaf community in New South Wales, celebrating Deaf culture, language, and identity.
More than 30 years since the first Deaf Festival, this event continues to grow as one of Australia’s most significant celebrations of Deaf culture. In 2024, thousands of people came together – many travelling from interstate and overseas – to connect, share, and celebrate. The free event offered a space for Deaf people and allies to express pride in Auslan and Deaf identity, reinforcing that our language and community are strong, visible, and thriving.
With more than 59 stallholders, the festival featured food trucks, a kids’ zone, performance stage, and seniors’ tent. Deaf Festival Sydney 2024 was made possible through support from Convo Australia, Concentrix (NRS), Hearing Australia, Next Sense, PAH!, Word of Mouth Technology, Bradley Reporting, Emma Memma, and Escala Partners, with additional support from Parramatta City Council.
Events like Deaf Festival Sydney are powerful reminders of the importance of visibility, pride, and unity in our community.
September 2024 marked the beginning of National Week of Deaf People, and we were thrilled to partner with Brisbane-based advertising company goa to deliver over 80 billboards across the nation. Over four weeks, our billboards were displayed in major cities and regional areas, featuring a variety of easy-to-learn Auslan signs designed to spark curiosity, encourage conversation, and challenge common stereotypes about the Deaf community.
Through goa’s Community Partnerships Program, our team developed over 150 creative pieces, ensuring the messages reached as many people as possible. The campaign resonated strongly, with staff, community members, and the wider public sharing photos and videos from the billboards across social media.
In parallel with the billboard campaign, we also organised a series of National Week of Deaf People events nationwide. Highlights included a barbecue in Brisbane, a Deaf Kitchen experience in Parramatta, a community gathering in Townsville and a range of smaller local events that communities enjoyed.
Overall, more than 370 people attended Deaf Connect NWDP events in 2024, and countless others engaged with the Traffic Signs campaign through social media and on the streets.
NWDP 2024 demonstrated the power of combining creativity and education to raise awareness of Deaf culture and spark more engagement with our community.
Another major milestone in 2024 was the opening of our new Brisbane office at MOBO, bringing together our Moorooka and Alderley teams under one roof. Following extensive community consultation to understand what mattered most to Brisbane-based Deaf community members and staff, we officially opened this new space on the 8th of May 2025.
The launch event brought together staff and community members to honour our shared culture, heritage, and language. It was a time to celebrate what MOBO represents –belonging, empowerment, and inclusivity.
Since opening, our MOBO office has become a vibrant place for community connection – hosting everything from seniors’ craft groups, morning teas, National Week of Deaf People celebrations, Deaf Lottery winners, and more.
We look forward to creating many more community moments like these in the years to come.