Auslan90 | Deep Dive | Matcha Surge and Shortage

Published on: 26th November 2025

This is Auslan90 – Deep Dive, produced by Deaf Connect, supported by SBS.

In addition to our Daily news, Deaf Connect produces ‘deep dive’ videos which provide more detail and context to the biggest stories of the week.

From ancient tea ceremonies to trendy cafés across Sydney and Melbourne, matcha has journeyed through centuries to become a modern-day sensation. But as global demand surged, the future of this vibrant green tea is under pressure.

This video explores the rich history of matcha, its cultural roots, and why it has become a favourite among Aussies today. Curious about what gives this iconic green powder its lasting appeal? Watch now to uncover the secrets of matcha!

Images credited to Getty Images

This project is funded by the Federal Government Department of Social Services Information, Linkages and Capacity Building (ILC) program.

Your feedback on Auslan90, the news we cover and the format will help Deaf Connect better understand the demand for accessible news, and potentially expand the program beyond the pilot, so please provide any feedback in English or Auslan to [email protected]

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